Showing posts with label OUGD205. Show all posts
Showing posts with label OUGD205. Show all posts

Tuesday, 26 April 2011

Image Module - Evaluation

I have found the Image module to be a highly enjoyable and beneficial period during my second year of study. Since the start I have really enjoyed the fast paced nature of work and the overall format of the briefs and lessons set for us. Even though there was often a quick (1 week) turn around on many of the set briefs, I really aimed to produce something that was carefully considered and of high quality as I realised that this was a great opportunity to make pieces that could really boost my portfolio.
The module has enabled me to investigate a wide variation of working practices, ranging from getting back to basics through hand drawing, refreshing my screen printing knowledge and also designing for resolutions I had not yet experienced. I found the briefs that were set often had a good balance between being open to our own interpretation whilst also having to keep in mind specifications of the required resolution for example. The first project that stands out for me was 'Type As Image'. I really enjoyed this brief as we were required to produce three large scale posters and I managed to use a different method of design practice to create each one; hand cut paper, digital print and screen print. Another highlight was 'Scale/Frame/Format' where we were given a certain object to work with and a very fixed resolution to work towards. This turned out to be much more interesting than I first anticipated since my given object of a skateboard I initially found to be less than inspiring. But, after developing a good, old-fashioned hand rendered design, I ended up with something that I was very pleased with and received very positive feedback on from other people in the group. Perhaps the most successful and fully resolved work from the module was my piece for the 'Book Works' brief where we designed an edition of 10 publications that were to be sold at a public book fair. This was a opportunity for me to get stuck into some editorial and layout work - which I had been longing to for some time - and luckily my idea came quickly and the development and production went smoothly. I was really quite proud of the finished result and I got some great feedback from peers and tutors on it and furthermore, I was especially pleased to see that it sold well at the book fair.
Looking across the breadth of work produced for the Image module, I feel I have identified certain strengths within my work. I think I am a really versatile and adaptable designer as I feel I have coped well with the wide variety of tasks we have been set. I have also learnt a lot - and refreshed - many image making processes which has been highly enjoyable. Developing on from this, I have discovered much more about combining image with type whilst also looking at how type can become image in itself. Personally, I feel that the Image module doesn't really finish here, the short nature and quick responses to the briefs mean they are almost starting points for further investigation which I can carry over into other projects in the future. I am confident that I can carry with me the things I have picked up through this period of work as it has been a relatively short but very enjoyable time that has hugely benefitted my design practice and also the way in which I approach a project.

Saturday, 23 April 2011

Image//Self-Initiated - Resolution

I consulted with some fellow students about what I had produced and they seemed really positive about the typographic calendar, more so than I expected. I have also decided on a simple, metal bulldog clip to hold the calendar together as it fits with the minimal style of the posters whilst it enables the piece to be versatile as the individual sheets can be removed and laid out, written on etc.








Thursday, 21 April 2011

Image//Self-Initiated - Resolution

Below are some photographs of the finished and printed set of posters for my calendar which I am pretty pleased with. It's difficult to know what to think for sure because I haven't had any contact with fellow students over this project so I'm more or less going with my own ideas and instincts. One thing I hadn't really considered before now was how the posters are going to be bound together so I'll have to start thinking of ways in which it can be presented ready for submission.



























Image//Self-Initiated - Calendar Designs



Open publication - Free publishing - More colour

Completed set of typographic poster designs for each month of the calendar featuring quotes, information and a bespoke colour for each one.

Tuesday, 19 April 2011

Image//Self-Initiated - Design Development

A few initial tests showing the separate elements of the typographic posters and overlaid calendar grids are set out below. I think they are working well so far and I have started choosing certain colours for each month that reflect the weather at that time. I'm just a little concerned that the designs may look good on screen but then too simple once they are printed out and with the time left I don't really have a chance to test it out, especially since I can't print the mock UV varnish.









Image//Self-Initiated Brief - Development

I've been deciding the typeface to use for the quotes on the posters for my calendar. Since the designs are going to be very simple it's essential that I choose an appropriate typeface, otherwise the whole thing just won't work. 
For a calendar I felt a classic serif font would be best suited and a few that I tested are laid out below. The Didot version seems to have a really nice evenly weighted feel to it and appears confident on the page with it's mix of bold strokes and delicate curves and serifs.

 Didot
 Perpetua
Palatino

Image//Self-Initiated - Calendar Layouts




All the finished calendar grids for each individual month that will be printed 'behind' the main poster designs.

Monday, 18 April 2011

Image//Self-Initiated - Development

For this brief I was planning to produce 12 contemporary posters which could be brought together to form a calendar. Within the time I've got left (considering other projects too) it's going to be hard work to get all of this done so I have been trying to simplify my thought process regarding this project to make things easier for myself, without compromising the quality of the resolution.
I wanted to produce something that had a dual purpose - practical and desirable. Other ideas I had come up with so far were getting too in depth and confusing but I think I'm finally onto something now. I looked back once more at the work I've done in the image module so far to help me realise what had and hadn't worked during previous briefs.
Below, I have designed a kind of calendar/grid that is going to be applied to each poster but in the form of a varnish - as I did here in the type as image brief. This will enable me to overlay the main design for each poster of the month without the practical bit disturbing the design. 





I haven't yet started the main designs of the posters but, I was thinking about using the Latin definition of each month, with the typography nicely laid out. For example, I read on the internet that January comes from a Latin word that means doorway - as in, January is the doorway to the year. I think this could work well as a simple typographic poster. 
This process of having a typographic quote with the calendar laid out behind will also give me a solid process with which to work from and hopefully I'll be able to turn around this project a little quicker than I'd originally hoped.